Articles by: Jordie van Rijn

A business case explains the reasons for undertaking a project or task. It's usually tied in to the bottom line - how the project will help an organization ...

The digital marketing industry seems to be in a constant state of flux and that won’t be slowing down anytime soon. With technology, marketing strategies and ...

What will be the most interesting developments and trends? We asked industry experts for their views on the future of Email Marketing & Marketing Automation. ...

Forrester Research released their latest version of the Forrester Wave Email Marketing Email Marketing Service Providers report Q3 2016. The report gives an ...

Deliverability refers to ensuring email messages are delivered to the inbox and aren’t blocked or rerouted by spam filters. It is an ongoing battle for email ...

In part two of the future of marketing software we asked our panel of experts what development in email marketing and marketing automation tools is going to ...

What is an Email Service Provider (ESP)? To marketers, an email service provider (ESP) is a company that offers email services. Because email (marketing) ...

What will be the most interesting developments and trends in the coming years? We asked industry experts for their views on the future of Email Marketing & ...

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Optimizely
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8 months ago

Optimizely

Optimizely is a full-service provider in the field of digital marketing messaging including email, mobile and web.
Acoustic
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8 months ago

Acoustic

Acoustic is a marketing technology provider that offers a marketing automation solution built atop a scalable email marketing platform.
Spotler
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2 years ago

Spotler

Spotler is a European marketing SaaS company offering a marketing cloud of connected tools. It’s designed to help ecommerce businesses, B2B companies, public sector, and customer service organisations personalise, automate, and optimise customer experiences across digital channels.
Klaviyo
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2 years ago

Klaviyo

Klaviyo is email marketing with a speciality for Ecommerce stores, on platforms like Shopify, Bigcommerce and Magento.
Salesforce Marketing Cloud
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Salesforce Marketing Cloud is a global provider of on-demand email marketing and interactive marketing solutions.
SMTP.com
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2 years ago

SMTP.com

SMTP.com is an email service provider exclusively focused upon the execution of email delivery for marketing and enterprise applications.
Iterable
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2 years ago

Iterable

Iterable empowers growth marketers to create user engagement campaigns throughout the full lifecycle, and across all channels. Marketers segment users, build workflows, automate touchpoints, and test strategies at scale without engineering support.
HubSpot
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3 years ago

HubSpot

HubSpot is an inbound marketing software company and marketing automation tool that helps businesses to "get found" by more potential customers.
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