Email Vendor Selection Articles
Here you will find the articles to help select, manage and evaluate your email service provider.
A Complete Guide to Email List RentalEmail is one of the best ways to connect with your audience. But it can be difficult and expensive to build a large email list. You may have considered email list rental, but is it right for you and where to start? Let's have a detailed look at email list rental.
What is Email Scrubbing and how does it Boost Email Deliverability?Your email list is one of your biggest assets. Unfortunately, not everyone on that list is an active subscriber. Remove inactive subscribers and duplicate emails with email scrubbing and focus on engaged subscribers.
What is a Digital Marketing Agency and What Does it do?You may be wondering: What is a digital marketing agency, and what work does it do? And as a second question: Does it make sense to outsource and what types of digital marketing agency will work well for me.
Forrester Wave Email Service Providers 2022 – our analysisForrester Research released the latest version of their Forrester Wave Email Service Providers report, Q1 2022. The Email Wave report gives an overview of email marketing service providers in the Enterprise B2C marketing segment compared to each other.
How to create an evergreen webinar: Tools & tips for Automated WebinarsVideo and webinars are hot! But evergreen webinars will bring in a multiple of the results. How to create an evergreen webinar? What webinar tools and process to use for your automated webinars? Lets have a look.
How to Create an Online Course Description that Gets Sign-ups (+ Examples & Template)You’ve just created an excellent online course. Or maybe you haven't made your course yet. At some point, you'll have to write a course description. And it better be one that makes people want to take your online course.
The best email Subject Line Testers and generators to Increase your email resultsLooking for the best email subject line tester? You’ve came to the right place. Crafting the perfect email subject line isn’t as easy as you’d think; luckily there are a few great subject line testers out there that make things better.
Four Simple Steps for making a CDP vs ESP decisionFor marketers today, it's becoming increasingly unclear: Do you need both a CDP and ESP? And if so, which one to select first? This four step process that helps you go through a combined ESP and Customer Data Platform (CDP) selection.